First off, you'll want to assess what goals you have for your humane society fund raiser, both financial and practical. How much money do you want to raise in total? How many people will be participating as volunteers in your humane society fund raiser, and how much will you expect each of them to sell? Be specific about your goals and targets, as it will effect the types of humane society fund raisers you will want to choose.
Next, it's time to start thinking about what sort of humane society fund raiser is suitable for you. This depends a lot on the group of volunteers you have, and the customer base they will be catering to. If you have a small group that needs to maximize profits, something like scratch cards is a good way to keep the returns as high as possible. If you have a larger group and are expecting a high number of minimum orders, perhaps a catalogue-based humane society fund raiser would work well.
The best part of all this organization process for your humane society fundraiser is that you are never alone. Your fundraising consultant is there to help you out with any concerns or questions you have, and to help you make sure you are making the smartest choices for your humane society fund raiser. So don't stress out - this is supposed to be fun! Remember, you'll be making more for the humane society, so all you have to do is get exciting about your humane society fund raiser and enjoy the process of organizing it.