What You Need to Know About Cookie Dough Fundraising
Are you considering selling cookie dough for your next fundraiser but don't feel you know everything you might need to know about cookie dough fundraising yet? Here are the top cookie dough fundraisers on the market right now:
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The Three Cookie Dough Fundraiser Questions Asked Most Often
1. What profit percentage will I make on my sale?
The top selling groups will make up to 55% profit depending on the number of tubs or boxes you sell. But most groups don't sell enough to qualify for that level. The smaller your order the lower your profit percentage. The reason for the lower profits is usually tied to high cost of shipping frozen products. You amortize the freight cost by the number of tubs purchased so larger orders mean lower costs per tub. The bottom line is check the profit charts carefully.
2. Is there a minimum order and, if so, how many tubs do I need to sell?
We have a minimum order of 120 tubs or boxes. If you are slightly under that we can usually work through that. However if you are not sure your group can sell 120 tubs of cookie dough then you should choose another no upfront cost fundraiser. Different companies have much higher minimums so check that before starting to avoid unpleasant surprises later.
3. How much do I sell the cookie dough for?
Easy Fundraising is different than other companies and we believe that there is a price threshold when selling cookie dough. People don't mind spending $10 on a tub but they show resistance when the price gets much higher. So you will find all three of our programs have a retail price of $10.
Some of the nationally recognized brands make you sell tubs for $17 or more. We simply don't believe many people are willing to pay a premium for fundraising cookie dough. Instead we suggest people will pay a reasonable price to support your fundraiser.
Want More Information?
If so you're not alone. Easy Fundraising Ideas has been helping more than 10,000 groups choose the best fundraisers since 2000 and I can assure you that lots of people have questions about cookie dough fundraisers. So lots of groups don't fully understand all they need to know about cookie dough fundraising..
The good news is that properly equipped you will not only choose the best option you will also avoid the common mistakes that limit some groups.
Let's Start With the Top Cookie Dough Fundraisers
The #1 Cookie Dough Fundraiser: Choosing the top cookie dough program is easy because it's been the same one for nearly 5 years. Most of your customers are going to expect you to be selling frozen cookie dough in tubs. Ever since we introduced our $10 tub program it has been the unquestionable top program. There's no cost and the tubs are fairly inexpensive.
Cookie Dough That Doesn't Need Refrigeration: We introduced this program a couple of years ago and sales continue to increase every season. The product is a cookie mix and comes in boxes that you sell for $10. People love it because it doesn't require refrigeration, that it sells for only $10 and that there is no minimum order.
There are other cookie dough fundraising ideas out there but we believe every group should choose one of those.
Below we will cover the 5 simple things to consider before starting your cookie dough fundraiser.
Consideration #1: Frozen or not frozen:
Most people that sell cookie dough sell tubs of frozen dough. It's been around the longest and it's what your customers expect. So we would suggest you consider our $10 tubs of frozen dough first.
As we stated above there is little risk in handling or storing the frozen product. Manufacturers have gotten much better at producing a great tasting, shipping stable product. Since the dough can be safely thawed and refrozen and stays fresh up to 21 days at room temperatures there is little reason to eliiminate this option.
The major consideration when it comes to frozen cookie dough is the cost of shipping. We do not charge a separate shipping fee but we do charge more for each tub on smaller orders. In fact the more tubs you sell the less you pay per tub because the cost of shipping is less expensive on a per tub basis.
If you've decided you are okay with frozen cookie dough then consider either the $10 tubs or boxes of preportioned dough. You'll find more details on those specific product pages.
It's important for you to know we were one of the first companies to roll back prices on tubs of cookie dough. We were one of the first to reintroduce the $10 price point. Customers let us know that people were growing tired of the ever rising price for a tub of dough so we decided to see what we could do to offer a product that could sell for $10. Since then that has become the most popular program in America.
So if you're ready to choose here are the best frozen and non frozen options:
Consideration #2: What Company Should you Use?
There are lots of choices for anyone wanting to sell cookie dough. To save time we wanted to share some information from some of the top companies:
Easy Fundraising Ideas: We are not a manufacturer of our own product which actually means we can be honest about the products we sell. We choose our manufacturing partners carefully and review product quality and delivery performance regularly. That way we make sure you are getting the best products in the industry.
We helped more than 10,000 groups last year alone. Nearly 1,000 of those groups sold cookie dough. So we feel uniquely qualified to help you choose the best brand and best program for your particular needs.
Pros: We search for the best manufacturers of cookie dough and only offer their products. We offer the highest profits, broadest product line and lowest minimums. Cons: We hope our pursuit of excellence identifies and corrects any possible cons for using Easy Fundraising for your cookie dough.
If you're ready to choose your cookie dough fundraiser click here.
Otis Spunkmeyer: Otis Spunkmeyer is one of the best known cookie dough brands. Their product is excellent. According to their website you sell their product for $16 each. You get 36 cookies from each tub you purchase.
They offer an online profit calculator. Their site says "every $16 tub of cookie dough you sell raises $6.40 for your cause." That means you make 40% profit.
Pros: Extremely well know brand, high quality product, attractive materials. Cons: Higher priced tubs, lower profit margins.
The Goodies Factory: Honestly we don't have any personal experience with this company. Their site says they are the manufacturer of their own product. The offer multiple programs ranging in price from $10 to $16. The offer both tubs and boxes of preportioned cookie dough.
Like Otis their site says you will make 40% profit. They offer free shipping but there is an asterik next to that claim. If you go further down on their site you see that you might need to sell 500 or more items to qualify for free shipping depending on what part of the country you are in.
Pros: National company, offers multiple options. Cons: Offers only 40% profit and requires high minimums for free shipping.
Mrs. Fields: This company is relatively new to the fundraising arena. The company is best known for its mall based stores that sell freshly baked cookies.
The company website says the product sells for $16 retail with 40% profit to the group. That means a group will make $6.40 per box. There is no mention of minimum order requirements or any discussion of shipping costs, lead times or other information.
In their discussion of how much a group can make with their cookie dough program the example they use is that each seller sells 25 boxes which is extremely aggressive.
Pros: Well known nationally recognized brand. Cons: Highest profit is only 40%, does not discuss shipping costs or minimum requirements.
Hopefully that provides you with all the information you need to make an informed decision on the best cookie dough fundraising options.
Let me give you one last reason why it makes the most sense to use Easy Fundraising Ideas. We are the largest independent online product fundraising company in the country. Every year we review all of the cookie dough options available in the country and make sure that our programs offer the best terms, the highest profits and the lowest costs.
Consideration #3: Is Shipping Free or Not?
Cookie dough is heavy and expensive to ship. That's especially true for frozen cookie dough.
That's why it's so important to ask some important questions before choosing a fundraising company to partner with.
Question #1: Do you charge for shipping?
If the answer is yes find out exactly how they calculate their freight costs. Is it by the tub or box? Is there a minimum order you can place after which they will waive the freight charges?
Question #2: Is freight included in your profit calculation?
Some fundraising companies are notorious for overstating profit percentages. There's one company in particular that promotes the highest profit margins around. Some are as high as 100%. Others are 70-90%. Think about the absurdity of that before falling for it. How in the world are they staying in business selling cookie dough for less than it costs to produce?
But for now make sure that any and all freight costs have been calculated into the final profit margin you are being offered.
Question #3: If shipping if free is there a minimum you need to order to qualify?
It is entirely reasonable for companies to offer free shipping if you order more than a minimum number of tubs or boxes. Just be sure you know the specific terms of how you would qualify for free shipping.
Consideration #4: How much does it cost to get started?
Cookie dough fundraisers are part of a group of pre sell fundraisers. That means that members of your group will go out and take orders before you actually purchase your product.
So you will need to have supplies like order forms and cash collection envelopes and other promotional materials for every member of your group.
Most fundraising companies like Easy Fundraising Ideas give you everything you need to get started at no cost. Be sure any company you choose does the same. And make sure there is no cost for brochures if you don't complete your fundraiser or if you don't meet certain minimums.
The bottom line is that it should not cost you a single penny to start a cookie dough fundraiser!
Consideration #5: Choosing the best cookie dough for your group
There are lots of options to choose from. But the first question you should ask is whether you are okay handling a frozen product. That's not as big of a deal as you'd think because our frozen cookie dough can be safely thawed and refrozen.
It can be frozen for up to one year, refrigerated for 6 months and will stay fresh at room temperatures (below 77 degrees) for 21 days. The cookie dough can be thawed and refrozen. That's important because shipping times vary. But there's no risk to the cookie dough if it thaws during shipping or distribution.
Having said that here are the top 3 cookie dough fundraisers in our opinion:
$10 Tubs of Frozen Cookie Dough: The lowest priced tubs. Minimum order is only 120 tubs. No cost to start. Free shipping on all orders. Profits as high as 55%.
Cookie Mix That Requires No Refrigeration: Delisheries Cookie Mix is the only cookie dough program that offers 50% profit no matter how many units you sell. Shipping is FREE on orders of 150 items or more. We charge a fee of $65 for all orders less than 150 items. And it doesn't require any refrigeration.
Review Posted by: Lakewood Varsity Mighty Mites - (September 30 2016)
Good evening Lisa, Lakewood Varsity Mighty Mites would like to Thank you and your company so much for making our fundraiser a success. Thank you, Lakeesha Garrett
Review Posted by: Uniquedivas - (May 16 2016)
Thank you soo much the Fundraiser was wonderful !!!! Recieve my delivery and everything was correct, looking forward to doing business with your company again in the near fulture, Happy customer :) :) Evelyn 'UNIQUEDIVAS'
Review Posted by: Jennifer - (May 05 2016)
Lisa, I just wanted to send an email to say a big Thank You for our fundraiser here in Cairo, Missouri. I was a little nervous, having never done any fundraising before, and it was so easy with this company. We hope to use you again next year and I will be recommending you to my teacher friends in other districts. :) Thanks again! Jennifer Vestal Northeast R-IV High School
Review Posted by: 11U I.E Rough Riders Baseball Team - (November 17 2015)
Thank you soo much Teresa you have helped me a lot and I will for sure come back when we do another fundraising event
Review Posted by: Indigo Rhodes - (October 16 2015)
Hey Teresa, My order is correct and I want to thank you again for helping us get a kick start raising money for uniforms. I am very pleased and referred some people. THANKS ALOT!!!!
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